Metsä Board, as a Xeikon Aura Partner, will be participating in the forthcoming Xeikon Café Packaging Innovations in Antwerp, Belgium between 28-31 March. Providing a perfect showcase for its paperboard products, Metsä Board, is aiming to use this event to inspire and inform packaging specifiers and users about the benefits of using folding boxboards made from fresh fibres for digitally printed packaging.
This event will provide visitors with a unique opportunity to see live demonstrations of Metsä Board products being printed on Xeikon hardware. In addition, Metsä Board’s technical representatives will be available to help answer questions about digitally printed folding boxboard.
Lauri Järvinen, Technical marketing manager at Metsä Board, explains why attending this event is so important; “Global demographic trends, such as population growth, urbanisation, on-line ordering and busier lifestyles, have had a significant impact on the packaging industry. These trends in turn have led to a growing demand for different packaging sizes, language versions and product coding requirements. All of which have resulted in the expansion of the use of digital printing methods and a greater need for packaging specifiers and designers to be fully aware of what is possible.”
Metsä Board anticipates the demand for fresh fibre based folding boxboard and linerboard to grow for digital end-uses. As the use of digital techniques increases, Metsä Board continues to develop suitable paperboard printing surfaces working with a network of digital experts, including Xeikon.
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For further information:
Lauri Järvinen, Technical marketing manager
Mobile +358 (0)50 5988503