Trends & inspiration


Global megatrends such as urbanisation and population growth are increasing the need for packaging. Food-on-the-go and e-commerce are here to stay. Consumers require sustainability and safety from the brands. How to fulfil today’s consumer’s expectations? Check out the trends affecting packaging market and get inspired with our customer cases.

 

Moomin Golf set

2020 / Customer case

A premium package starts with the right material choices

​An attractive gift item requires an equally impressive package. Metsä Board's design team helped to create an appealing package for a golf ball gift set featuring the universally loved Moomin characters.  

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Rapala package for luring fish

2020 / Customer case

Cooperation with a digital printer created an alluring package for luring fish

​Rapala, a leading fishing lure innovator, chose Metsä Board’s premium lightweight paperboard for its striking lure packaging. The packaging was digitally printed by PackageMedia.

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2020 / Sustainability

Fresh or recycled? It’s not an either/or

​When shopping for your groceries, do you choose packaging based on how environmentally friendly you think it is? If, like us, you want to make the best choices for the planet, there are a few things it’s important to know. ​For example, how environmentally friendly are cartons made from non-recycled fibre (also called virgin or fresh fibre) compared to recycled ones? You might be surprised by the answer.

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2020 / Insights

Better with Less – Design Challenge – Meet the winners

In a series of interviews we ask the winners of the Better with Less – Design Challenge what inspired them to enter their inspirational ideas.

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2020 / Insights

Forecasting trends in pharma packaging

​Eson Pac are pharma packaging specialists, with expertise in all aspects of producing and delivering packaging solutions for the pharma supply chain. Niklas Bengtsson, Sales and Marketing Director at Eson Pac, shares some insights into current and future trends.

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2020 / Insights

Fossil-free production will become a competitive advantage

​Petteri Taalas, Secretary-General of the Intergovernmental Panel on Climate Change (IPCC) believes that fossil-free production will soon be a significant competitive advantage for companies.

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2020 / Insights

Takeaway in change

​The popularity of takeaway food is increasing continuously. More than half of the world’s population lives in urban areas. That means hectic lifestyles, traffic jams, and long commutes. A growing number of people are living alone. All of this increases the popularity of takeaway food.

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2020 / Customers

Increasing service level by collaboration

​International Paper & Plastic (IPP) is a sheeting merchant operating in Belgium and the Netherlands. Metsä Board has been supplying folding boxboard to IPP for many years. Metsä Board's commitment to sustainability in all of its operations is of great importance to IPP as sustainability is very high on the company's agenda.

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