Trends & inspiration


Global megatrends such as urbanisation and population growth are increasing the need for packaging. Food-on-the-go and e-commerce are here to stay. Consumers require sustainability and safety from the brands. How to fulfil today’s consumer’s expectations? Check out the trends affecting packaging market and get inspired with our customer cases.

 

Urbanisation and sustainable packaging

2019 / Markets and trends

Urbanisation Radar: What is sustainable packaging?

Sustainability is a major trend, and is now considered a ‘must-have’ in packaging business. Several studies demonstrate that consumers prefer sustainable packaging and are willing to pay extra for it. But what actually makes a packaging sustainable?

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Demand for paperboard packaging is increasing in Asia

2018 / Markets and trends

Urbanisation radar: Hyper-convenience

​Demographic shifts - with more urban, single, carless, digitally enabled yet time-starved or physically restricted consumers - are driving the demand for faster and more convenient shopping and consumption.

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Blueberries

2018 / Customers

Capturing the Arctic through design

​Designed in cooperation with Metsä Board’s packaging and design services, Arctic Blue Gin’s new package reflects the pure Arctic ambience.

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Iiro Numminen

2018 / Products and services

Better with less – design challenge winners talk about their innovations

​In Metsä Board’s Better with Less – Design Challenge, innovative solutions for frequently used consumer packages were gathered from entrants around the world. A key focus area in the competition was in creating better experiences for consumers while reducing the environmental impact of the packaging in general.

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Urban city view

2018 / Markets and trends

Urbanisation radar: paperboard demand

​What kind of packaging solutions do urban consumers want, and how is urbanisation affecting the demand for paperboard? 

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Arrow box art by Jo Di Bona

2018 / Markets and trends

Adapting to e-commerce

​The global e-commerce market is growing at double digit growth rates. Increasing e-commerce offers numerous opportunities for packaging suppliers, but also challenges, as online shopping places new requirements on packaging.

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Paperboard packaging

2018 / Markets and trends

Lighter weight paperboards are changing the game in the US

​Superb customer service and a superior product are gaining Metsä Board a strong foothold in the US market. Customers in the US embrace better, lighter and faster solutions.

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Hershey's packaging

2018 / Products and services

Lightweight packaging for dreamy delights

​When Hershey was looking for a more sustainable, lightweight and efficient solution for their Cookies & Chocolate secondary package, Metsä Board’s design team was keen to take on the challenge. 

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